Posted in Candidates, Clients, Communications, Media, PR, Salary Survey

Whether propelled by looming public sector cuts and redundancies or just the unsettling prospect of change, enquiries from communications professionals from local councils and central government are flooding in ahead of the upcoming election. We have seen a 60% increase in applications over March compared to February.

Posted in Media

Regular readers may have already heeded our warnings about inappropriate posts on social media sites but a recent survey acts as a timely reminder, particularly with the job market on the move.

53% of companies recruiting staff have rejected potential candidates who have posted provocative or inappropriate photos or information about themselves according to a survey by Career Builder.

The research found that:

• 45% of employers currently use social networking sites to research job candidates (up from 22% last year). One in ten employers search blogs, 29% use Facebook, 26% use LinkedIn and 7% follow Twitter to check out potential candidates.
• Of these employers, 35% have found information (e.g. badmouthing previous employers, poor comms skills, or lying about qualifications) on social networking sites that have caused them not to hire candidates.
• Other application no-no’s include those that used emoticons or text speak in their e-mails or covering letters.
• “With more market competition for less jobs, don’t let your social media presence be the reason a potential employer takes you off the shortlist”, advises Lynne. “At the very least, ensure your privacy settings are set up correctly”.

Posted in Media, PR

What’s the most influential media platform in 2009? The internet? TV? Newspapers and magazines? Nope, guess again…

According to a poll of 1,000 opinion leaders which included CEOs, Whitehall secretaries, media execs and leading figures in the public sector, radio – specifically, BBC Radio 4’s ‘Today’ programme – has more influence than any other media platform on corporate reputation. Television was second, followed by print, leaving online (shock, horror) in fourth place.

The ‘Thought Leadership Index 2009′ provides interesting reading for any PR involved in reputation management. Yep, that’s all of us, then.

For more information click on
http://prweek.com/uk/News/MostDiscussed/969367/TLG-Thought-Leadership-Index-says-radio-most-influential-medium/