Blogs

Agency Directors and Partners – What are the P words that can turn your new business prowess around?

Posted in: Corporate Communications, Management, PR and Communications

16 Mar 2016 Comments

When it comes to bringing in new business, are you a farmer or a hunter? Based on the priority of your specific company goals (securing new accounts, nurturing client loyalty to ensure repeat business), having the right balance of both hunters and farmers on your team is key to optimising your business success.

How to be a truly exceptional Account Director in corporate communications

Posted in: Career Advice, Corporate Communications, PR and Communications

09 Mar 2016 Comments

With exceptional Account Directors in the Corporate Communications area being highly sought after, we know a thing or two about the key skills that our clients are expecting when they come to us in search of a star player to fill this role. The following gems will help you identify if you have the skills that will take you to the next level, and make you a truly outstanding Account Director.

An interview with Angela Warburton, Global Head of Communications at Henderson Global Investors

Posted in: Corporate Communications, Guest Interviews, PR and Communications

03 Mar 2016 Comments

Angela Warburton has a wealth of experience in corporate communications from an exciting career with the likes of PwC, Prudential Assurance and as Global Head of Marketing and Communications at Aviva Investors.
In 2014 she took on the challenge of becoming Global Head of Communications at Henderson Global Investors. We asked her about her career success, what makes great PR and keeping her team happy.

6 Steps to writing a job description for maximum impact (+FREE template!)

Posted in: PR and Communications

23 Feb 2016 Comments

Drawing up a job brief is a time-consuming process, but it is really worth the investment if you can find a high performer, particularly when looking to fill a role in a senior position. To put this into perspective, the Chartered Institute of Personnel and Development puts the cost of hiring the wrong person at four times the annual salary so it’s well worth scheduling time to write a job description that really stands out from the crowd.

Have the PR industry’s ‘wise owls’ all fled the nest?

Posted in: Market Views, PR and Communications

17 Feb 2016 Comments

According to research carried out by the agency Fleishman Hillard Fishburn, just three of the chief executives of the UK’s top 20 PR agencies are over the age of 50, sparking a number of questions – what’s happened to the senior talent? Have older practitioners been forced to flee the nest? Does the PR career path come to an abrupt halt once you hit your forties? In short, is there an issue with age in the industry?

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