Posted in Candidates, Corporate Communications

Q? What do you say to a rising star whose career trajectory has taken them from media officer at the Food and Drinks Federation to Corporate Communications Manager at one of the UK’s favourite food brands, United Biscuits in JUST THREE YEARS?
A: Crumbs!

Our jokes may be rubbish but there’s nothing flaky about Keren McCarron’s transformation from journalist to senior corporate communicator. Read on. Be impressed.

Name: Keren McCarron

Position: Corporate Communications Manager

Company: United Biscuits (more…)

Posted in Media, PR

What’s the most influential media platform in 2009? The internet? TV? Newspapers and magazines? Nope, guess again…

According to a poll of 1,000 opinion leaders which included CEOs, Whitehall secretaries, media execs and leading figures in the public sector, radio – specifically, BBC Radio 4′s ‘Today’ programme – has more influence than any other media platform on corporate reputation. Television was second, followed by print, leaving online (shock, horror) in fourth place.

The ‘Thought Leadership Index 2009′ provides interesting reading for any PR involved in reputation management. Yep, that’s all of us, then.

For more information click on

http://prweek.com/uk/News/MostDiscussed/969367/TLG-Thought-Leadership-Index-says-radio-most-influential-medium/

Posted in General News

There has been a 400% increase in the amount of new PR and communications positions available this October compared to the previous month according to our latest figures.

“It seems that market confidence has returned in quite dramatic fashion,” says Sarah Leembruggen, Managing Partner, The Works, great news for any job-hunter seeking a new position who has been biding their time for the last year and a half.

“We are handling 54% more new briefs compared to this time last year, a level which is comparable to the much more buoyant 2007 market.”